2019 Become A Sponsor

Become a Roar on the Shore® Sponsor

Get involved and become a sponsor! Choose from seven packages.
Contact Ellie Cullen at 814-833-3200 to lock in this great promotional and marketing opportunity!

PACKAGE 1

HEADLINE CONCERT PRESENTING SPONSOR: $20,000 (all four nights)

Wednesday, July 17; Thursday, July 18; Friday, July 19; and Saturday, July 20

TAKE A LOOK AT LAST YEAR’S LINEUP!

Beginning January 2019, you will be promoted in all media as the presenting sponsor for all four headline concerts. Your name will appear each time each band appears in all marketing, advertising and promotional materials before, during and after Roar® Bike Week. This will include television, radio and print coverage, website and social media coverage, online and printed schedules (includes 43,000 printed Pocket Guides), event banners, and your logo and link on the Official Roar® website.

Each night, your company representative(s) will be introduced as the presenting sponsor on the mainstage to welcome the crowd prior to the headline concert. You also can toss your own promotional swag.

Your sponsor package includes:

24 VIP TENT PASSES
The VIP Tent is an invitation-only venue.
VIPs are treated to premium concert seating, open premium bar, private buffet and private restrooms.
(One pass per person, per night.)

40 ROCKET 105 BEER GARDEN PASSES
Features up-front premium concert viewing, private cash bar and restrooms.
(One pass per person, per night.)

12 GOLD-LEVEL PARADE PASSES
Park up front and ride up front in one of the biggest celebrity-led parades in the United States.
The Bringin’ in the Roar® Bike Parade is the premier ride of the event.
You also will have access to the VIP reception hosted by Roar on the Shore® at Presque Isle Downs and Casino’s Brew Brothers. (Both rider and passenger must wear a gold wristband to gain access.)

30 FIRST-SECTION PARADE PASSES
Your pass will give you and your passenger a spot in the first section of the parade.

PACKAGE 2

MAINSTAGE SPONSOR: $20,000

Share the Stage with Roar’s® Concert Headliners! Put your brand in front of the tens of thousands who attend each evening’s Rock the Roar® Headline Concert. Your brand will share the stage with the many Grammy-winning and Grammy-nominated artists and groups that rock Roar® each year.

The Mainstage Schedule of Events is the most-viewed of all of Roar’s® marketing, promotional and advertising materials. The branding of the mainstage provides a sponsor with maximum exposure before, during and after the event. Each night at Roar®, your name will be seen and heard by tens of thousands. The mainstage concerts are singularly the most-attended events during Roar on the Shore® Bike Week.

Your sponsor package includes:

° Mainstage Naming Rights.
Your company name and logo appear on the mainstage banner.
Your name will be synonymous with the mainstage in all media advertising.

° A 10×20 vendor space in a prominent location in Vendor Alley.

° (10) Ten Rocket 105 Beer Garden tickets for each concert (40 tickets).

PACKAGE 3

BRINGIN' IN THE ROAR® PARADE SPONSOR: $7,500

Sponsor Roar’s® Marquee Event!

Thursday’s celebrity-led motorcycle parade is Roar on the Shore’s® most media-visible and notable event! 5,000 motorcycles wind their way to downtown Erie along a route lined with more than 20,000 American flag-waving spectators. The Bringin’ in the Roar® parade offers exceptional brand visibility and a massive display of patriotism. Guaranteed news coverage on radio, television and in print.

Your sponsor package includes:

° Exclusive Parade Naming Rights (XYZ Company presents “Bringin’ in the Roar®”).

° Your name will appear on all promotional, marketing and advertising materials involving the parade.

° Two “Posse” positions (front section of the parade/two bikes with or without rider). You will ride at the very front of the parade in the Posse with the Grand Marshal and other dignitaries!

° (4) Four tickets to the meet-and-greet photo op reception with the Grand Marshal (2nd level at casino’s Brew Brothers).

° (4) Four Beer Garden passes for the Thursday night headline concert.

PACKAGE 4

GRAND MARSHAL SPONSOR: $5,000

PAST-grand-marshals.png

For the past 13 years Roar on the Shore® has hosted an impressive list of actors, musicians, reality stars and athletes who lead 5,000 motorcycles on a 7-mile ride in front of 20,000 spectators for our annual patriotic BRINGIN’ IN THE ROAR® PARADE.

The 2019 Grand Marshal will be our most exciting to date andyou can get in front of the line at the personal meet-and-greet photo op sponsored by Roar on the Shore® at Brew Brothers at Presque Isle Downs and Casino.

You and (8) eight guests will be escorted to the front of the line and will be first to meet our 2019 Grand Marshal.

After the reception, you will jump on your bikes and ride in front of the parade in the VIP Gold Section with thousands of motorcycles following you.
When arriving at the Hub, you and your guests will receive Beer Garden passes for Thursday night’s headline concert.

As the Grand Marshal Sponsor, your company name and logo will appear in all of our promotional marketing and advertising materials as “Grand Marshal __________, sponsored by (your name here).”

Never before has Roar® offered such a unique event with its Grand Marshal. This experience is limited to one sponsor only.

PACKAGE 5

PARKING-SAFETY VEST SPONSOR: $3,000

This corporate-sponsored vest will be worn by all parking and safety staff who will be at all events during bike week. Any motorcyclist who takes part in any event during Roar® will see your logo. This is a great opportunity for your company or organization to promote motorcycle safety.

Your sponsor package incudes:

° Your company logo printed on both the front and back of each vest.

° Your company logo and link on the official Roar® website.

° A 10×10 vendor booth in Vendor Alley to promote your product or service or, if you prefer, a Premium Beer Garden Ticket Package for (10) ten guests.

PACKAGE 6

STAFF T-SHIRT SPONSOR: $3,000

All Roar on the Shore® Bike Week staff members and volunteers stand out among the more than 170,000 attendees. Why? They wear eye-catching official Roar® T-shirts during Roar® Bike Week. Since Roar® staff and volunteers are involved in all corners of the event, your brand will no doubt stand out!

Your sponsor package includes:

° Your name and logo on all official staff t-shirts.

° Logo and link on the official website.

° 2 parade passes.

° 2 Rocket 105 premium viewing Beer Garden tickets.

PACKAGE 7

EMERGENCY TENT SPONSOR: $1,500

Events the size of Roar on the Shore® must be ready to provide emergency management services to ensure the safety and well-being of all participants.

Centrally located in a high-traffic area in the Hub, the Emergency Tent stands ready to provide aid to the rally’s attendees.

Your sponsor package includes:

° Signage throughout the event’s footprint with your name and logo as sponsor of this vital service.

° Opportunity to promote and provide medical screenings with a complimentary 10×10 vendor space.

° Company or organization name and logo will appear on Roar® website with link.